How to Start a Creative Service Business in High School
As an entrepreneur, you have the opportunity to build a creative service business using the talents you already have. Whether your strengths are in graphic design, writing, or photography, these creative abilities can be turned into paid work. This article walks you through the exact steps you need to take to start a creative service business while you’re still in high school.
What Is a Creative Service Business?
A creative service business is a business where you provide a creative skill or service to others in exchange for payment. This can include digital services or in-person skills, such as graphic design, painting, or photography. These types of businesses focus on solving problems through creativity. Here are some examples of creative service businesses:
- Graphic design (logos, social media graphics, flyers)
- Photography (portraits, events, product photos)
- Writing (blog posts, social media captions, newsletters)
- Web design (basic websites, landing pages)
- Social media management
- Painting or digital art
- Music production or audio editing
- Video editing
Step 1: Identify Your Skills, Interests, and Service Type
The first step is to brainstorm what you’re actually good at. Take out a notebook and list creative skills you already enjoy. From there, decide whether you want to run an online business or offer something more hands-on. Online services include things like video editing, social media, and design, while hands-on services might involve photography, murals, or event videography.
Step 2: Research What Your Business Requires
Once you’ve chosen the creative service you want to offer, it’s time to research what it actually takes to run that business. Start by looking at the skills required. Some skills are universal in almost every business and should be your first focus, such as:
- Interpersonal skills: Working well with others and building trust.
- Communication: Clearly explaining ideas, timelines, and expectations.
- Adaptability and resilience: Handling feedback, changes, and challenges.
Next, think about the hard skills and tools you’ll need. This may include learning specific software, such as editing apps or design programs, or building skills in camera work or using art supplies. If your service is hands-on, consider what physical supplies you’ll need to get started.
Step 3: Build a Simple Online Presence
No matter what business you choose, you’ll need to build an online presence. You don’t have to become a social media influencer, but people do need to know what your business is and what you offer. For students, the easiest way to start is by choosing one platform to focus on — Instagram or TikTok work well, while writing-focused services may fit better on LinkedIn.
You’ll also need a simple portfolio to show your work. If you don’t have past projects yet, create a free sample based on an idea you like. Include a short bio that clearly explains what you offer and a clear way for people to contact you.
Step 4: Set Your Services and Pricing Clearly
Next, decide what services you’ll offer and how much to charge. Look online to see what others charge for similar creative services, then start with beginner to mid-range pricing. You can offer individual services or bundle them into packages, such as a branding design package or event photography with editing included. Keep it simple at first; you can always raise your prices or expand your offerings later.
Step 5: Find Your First Clients
Once you’ve covered the basics, it’s time to look for your first client. Here’s what to do:
- Ask people you already know if they need your services
- Post your work consistently on social media
- Reach out to small businesses or other creators
- Look for school-related opportunities like events or clubs
Step 6: Improve, Adjust, and Grow
After each project, ask for feedback so you can improve. Pay attention to which services are the most profitable, and focus on refining those. If you earn money early on, consider reinvesting it into tools that help your business grow, and keep track of your spending and sales as you go.
Take Action Today
Creative businesses are one of the most enjoyable ways to start earning independently using skills and talents you already have. Start small and take just one step this week, even if it’s simply listing your skills or creating a sample project.
If you want to take your skills further and are thinking about a college degree in business or a creative field, the Kantner Foundation can support you on this journey. Learn more here.
